Life Fitness Pushes Gamified, Tech-Forward Group Training

The equipment giant is enhancing its LFX functional training line through a partnership with Pavigym and its Bootiq software

Life Fitness is taking the next step into functional training. The equipment giant is partnering with fitness flooring and interactive solutions provider Pavigym to enhance its LFX group training space with exciting visuals, cutting-edge monitoring and gamification elements.

The agreement also includes integration with Pavigym’s Bootiq software.

“Gyms are increasingly investing in creating differentiated training events with a specific focus on functional training, strength and versatility,” said Anthony Radek, senior director of product at Life Fitness. “To take these experiences to the next level, Life Fitness Fitness works closely with strategic partners like Pavigym to provide the best solutions for our customers and their exercisers. By integrating Bootiq software into our LFX solution, we are creating new opportunities for our mutual customers.”

Photo credit: Life Fitness/Pavigym

Life Fitness launched LFX last year, a comprehensive functional training experience that combines equipment packages with programming, education and digital experiences to provide facilities with an all-in-one solution for hosting group exercise classes. The launch comes as strength and functional training continues to grow in popularity.

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this Life Fitness x Bootiq The partnership takes things up a notch in terms of ambient lighting, multimedia, training program management, music, and elements related to sports monitoring devices such as screens and heart rate monitors. Bootiq software integrates with a variety of top heart rate monitors.

“We have helped many coaches create immersive experiences in their clubs, and in most cases this change has led to new revenue streams and attracted new customers,” said Alejandro Pérez Candela, Product Director at Pavigym. Bootiq is the only software on the market that handles all aspects of group functional training seamlessly.”

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